Marketing Strategy

The Magic is in the Numbers

 

We are experts at marketing and know exactly how to price and position your home to sell it for the most money in the least amount of time. Our average Days on Market (DOM) for 2016 to date is 15.03 days and our average sale to list price is 99.23% compared to 44.67 DOM and sale to list of just 91.67% for other agents. On average we make our sellers 7.56% more than other agents which nets our sellers $31,609 more compared to HAR averages for 2016.   On a $500,000 home, 7.56% could mean $37,800 more in your pocket!

We also routinely sell homes other agents can’t sell.  So ask that agent what their numbers are and compare and we feel confident you will choose us.

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YOU DESERVE A BETTER QUALITY AGENT EXPERIENCE

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YOUR HOME IN ITS BEST LIGHT

If there is one thing we know for sure, it’s that Buyers want to see rich media… and lots of it. Every listing we take receives professional photography; that’s been a standard of ours for years.  We can also provide an amazing 3D Tour and when the listing needs some additional story telling, we’ll shoot video for it as well. We’ve partnered with the right professionals to make sure our listings have every advantage we can provide over the competition.


EXCLUSIVE 3D SHOWCASE TOURS


FACEBOOK AND SOCIAL ADVERTISING

We understand people don’t go to Facebook to buy a home.  But we know the people who are buying homes are on Facebook.  More than once, we’ve heard stories like: “We weren’t looking to buy a home, but we saw your listing on Facebook and realized we had to have it”.  So we incorporate Facebook and social advertising into our marketing mix, to help bring extra exposure. Extra exposure equals extra buyer prospects seeing your property. Extra buyer prospects seeing your property can many times lead to a quicker sale at a higher price.

In the example Facebook ad below, you’ll see it ran for just a few days and already has reached 27,383 people with 5,360 post engagements.

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